Author - Nick Throlson

All in One SEO Vs Yoast Which is the Best SEO Plugin for WordPress

All in One SEO Vs Yoast Which is the Best SEO Plugin for WordPress

Are you also confused about which plugin to choose for your WordPress site? Are you looking for the right plugin to ease your job? You have come to the right place.

WordPress has a variety of Search Engine Optimization (SEO) plugins for boosting the efficiency of your WordPress site. Two SEO solutions are rated best among all other plugins for WordPress namely- ‘All in One SEO Pack’ and ‘Yoast SEO’ (previously known as ‘WordPress SEO by Yoast’). To aggrandize your website, it is crucial to carefully study their features and choose the perfect one for your site.

Plugins enhance User Interface

Both All in One SEO Pack and Yoast SEO plugins have an excellent user interface which makes them the most likable. The All in One SEO Pack is being used by over 1 million active users and is one of the most downloaded WordPress plugins of all time. It is one of the original SEO plugins for WordPress. On the other hand, Yoast SEO sets itself apart from All in One SEO Pack through some striking features. After much research, we present to you our comprehensive study comparing both of these popular plugins.

To chalk out the study, we list the following features which would be compared in both the plugins:

1.    Installing and configuring

2.    Content and performance analysis

3.    Social media

Let us analyze each feature for your understanding.

1.    Installing and configuring:

It requires patience to understand the concepts of SEO and apply them to practice in your website. Hence, it is essential for SEO plugins to be tyro-friendly. A beginner should be able to set up the plugin without requiring specialized knowledge. Let us compare both the plugins on this aspect:

a)    All in One SEO Pack: Upon installing and activating this SEO plugin, it displays all its settings on a single page. Different sections on the settings page help you to deal with different settings like title settings, display settings, homepage settings, etc. The help icon adjacent to each setting pops up a pellucid description. After going through the settings, one is ready to use All in One SEO Pack.

b)    Yoast SEO: After installing and activating Yoast SEO, one can open the Dashboard to launch the configuration wizard under the General tab. A step-wise setup process makes it smooth for beginners. The settings section is bifurcated into pages allocated for different settings. The help center button can be accessed in case of assistance.

2.    Content and Performing Analysis:

It is necessary for a WordPress site owner to edit and preview content. Also, tools like readability and keyword density enhance the performance of the website. Each new post on your website has an SEO score. You can optimize your content for search engines with the help of plugins.

a)    All in One SEO Pack: A meta box below the post editor helps to edit SEO settings. In this plugin, this meta box is straightforward. It also delivers advanced tools for each post to monitor following by search engines and indexing. One can even turn off All-in-One SEO for a specific post or page.

b)    Yoast SEO: One can optimize every post on your website by using content analysis tool. Below the post editor, snippet preview of Yoast SEO meta box, content analysis, and focus keyword field are present. The snippet preview helps to view your site title and description just like in search engines. Content analysis guides you on how to increase SEO score. The meta box in Yoast SEO has two more sections.

3. Social Media:

Useful social media features allow you to handle your website socializing easily. You can edit the content appearing on your social media platforms through separate tabs for separate accounts.

a)    All in One SEO Pack: Social Media feature can be activated or deactivated according to your choice. Social Meta module can be started by going to Feature Manager. A Social Meta menu item gets displayed in which your social media settings are configured. All in One SEO plugin has a vast range of social contexts in comparison to Yoast SEO. Every setting has a description which is conducive to configuring your website. An unlimited number of social media accounts can be linked.

b)    Yoast SEO: You can switch between tabs to integrate your website with four favorite social tools namely- Facebook Open Graph, Twitter Cards, Pinterest Open Graph, and Google+ Publisher verification. Social media features can be located in the content analysis meta box below the WordPress, text editor.

SEO WordPress PluginsBoth SEO as well as Yoast have their own perks and negatives. It is totally dependent on the business for which they are supposed to be utilized. Pick the one suiting your needs and providing you the ease of utility.

Author Bio:- James Tredwell is a Technical SEO and Content Developer with Hopinfirst.com, one of the top iOS app development company. James is passionate about SEO, Technology and management and blogs frequently on the topics.

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wordpress themes

Top 10 WordPress Builder Themes

Among the first few decisions that you need to make to start an online business venture, deciding how your website is going to look is perhaps the most important one.

It’s imperative to publish high-quality content and make a page that draws people in and keep them engaged for a while.

To do so in an easy manner, you need a premium WordPress theme.

In this article, you will learn about the best WordPress builder themes that VM Interactive has shortlisted after a survey.

The short reviews available for each of them will help you select one that suits your business best and engage the audiences. Let’s have a look!

 

  • Divi

 

“The sky is the limit” fits well to this theme and once you have it installed, you will know why. There are infinite customization features and high functionality; however, you can only get this with the help of a professional developer.

You can turn your dreams into reality by creating the layouts you like. You will even have the ability to change anything you don’t like in the layout and change the skins. From the color theme to the icons and complete page formats, you can play with them all

 

  • Soledad

 

No one of us would like to spend money on a dull WordPress theme. Those who have purchased this theme say that it’s the most ‘universally-positive” and that is unquestionable because of the numerous amazing features the theme has!

There are over 200 blog layout and slider combination options in Soledad to keep your visitors engaged.

 

  • Jevelin

 

If you are looking for a top-notch level website that is multipurpose and deeply customized, Jevelin is for you. It uses a building process which makes intuitive visual pages that a webmaster with no coding experience can master in the blink of an eye. Whether it is for your personal or for professional business, or corporate web pages, Jevelin will not disappoint you.

 

  • Massive Dynamic

 

Known for the gorgeous, catchy websites that Massive Dynamic enables you to create, it is an inconceivably flexible platform. The theme works for several types of business and is preferred by everyone across a host of industries and fields.

This theme synchronizes your website designing process with the building process and yields simplified websites using the real-time Live Website Builder.

Massive Dynamic has everything you will love.

 

  • Shopkeeper

 

Looking for a classy website template for an online business? The shopkeeper is the perfect choice for you. This theme has a versatile design that adjusts nicely to fit different screens of the devices. This theme has everything you need to build an appealing for your business.

In addition to countless features that it has, Shopkeeper makes marketing your product easier online and enables you to get to an even wider range of audiences, all credits to its amazing social media integration.add new post wordpress

 

  • Merchandiser

 

Any person with zero coding know-how can easily work with the WordPress theme called Merchandiser.

It is an effective tool to effortlessly and competently build an urban, contemporary commercial website that is focused on online transactions, increased product display features, and progressive shopping cart capabilities with which users just need a few clicks to get done.

Decide on the content and Merchandiser will tackle the rest for you!

 

  • Oshine

 

Oshine is an imaginative, expressive, and easy-to-read WordPress theme for a host of businesses to develop their website applications. From business to corporate people, personal to commercial uses, and SMEs to giant organizations, the theme is being used by many.

 

  • Norebro

 

Norebro has made its place in the list of the most popular themes on WordPress. The theme can create almost every type of website. Whether it is blogs, an online shop, a web agency, or full-flash businesses, Norebro is will be the bro you need in life.

With a theme as innovative and new as Norebro, it is easy for you to answer questions about designing when the developer asks and ease the whole website development process. This theme again is versatile and fits the screens slickly.

To use this, you don’t require coding skills, there are premium plugins bundle you get for free, and over thirty pre-built demos on top of the first-class performance. Norebro is your one-stop solution to everything!

 

  • XStore

 

The XStore theme on WordPress was itself designed through a prolonged and complex design and development process to deliver what it is meant to. The theme works amazingly for all types of online ventures regardless of the size. With its unbroken functionality and absolute comfort of use, webmasters with zero or any level of experience can play with it nicely.

The beginners and troupers can both develop the most attractive modern shops online using XStore in just a matter of minutes. This doesn’t even require looking at the code too much.

 

  • Uncode

 

The wonderful features and tools in Uncode help you develop highly-interactive pages and websites. With themes like these, website development has become easier and so much fun.

Some newest and nicest web development technologies power this theme which allow incorporating HTML5 coding, polished and customizable CSS3 styling, and modular Bootstrap design in a unified, drawn up, and utterly beautiful outlook that is easy-to-use too.  

So which of these top 10 WordPress themes do you think will work best for you? Choose one from the above and let your creative juices flow!

 

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Top 5 free Plugins for WordPress Image Optimization

Everyone wants their website to perform at its best without any compromise. This greatly affects the business and increases the customer trust. Image optimization plugins can be very helpful and can increase the overall performance of a site by decreasing its loading time. You can use them to optimize images and other files you upload to your site by making them smaller in size with minimal decrease in quality.

Here we have outlined some of the best Image optimization plugins which are also free to use.

 

#1. WP Smush Image Optimizing and compressing software

Image OptimizationSmush is among the most popular plugin for WordPress image optimization. It is available in both free and paid or premium formats. This plugin compresses your images without really affecting its quality.

The plugin feature automatic optimization of any image you upload to your WordPress site. It also has a bulk optimization option enabling you to tackle the number of tasks at once. This plugin is just perfect for you if you're looking for compressing your images backlog. It uses a lossless optimization technology for compressing images which results in minimal loss of quality along with decreased size which makes it a perfect choice.

#2. EWWW Image Optimizer

Eww Image OptimizerEWWW is another amazing and feature loaded plugin for WordPress. Installing and setting it up is quite easy. It automatically optimizes any images you upload to WordPress as long as it is of GIF, PNG and JPG file format.

EWWW does not use any third party service but the process of optimization takes place on your own server which is an advantage of this plugin. This decreases the time taken in compressing images and it only takes a few seconds to compress images below 1 MB size.

The plugin also offers cloud optimization feature which generally takes a bit longer but can be useful for those people who are facing difficulties in the setup process. By default, EWWW uses lossless optimization but for an even bigger reduction in the size, you can apply loss reduction.

#3. Optimus Image Optimizer

Optimus Image OptimizerIt is quite effective and one of the favorite choices of millions of people when it comes to image optimization and compression for a WordPress site.

The Optimus plugin can optimize image up to 70% resulting in quick loading of your site while also saving bandwidth. The software uses Optimus server for file compression. It sends the image to its server as soon as you upload them and provides you the optimized version of the image simultaneously in no time.

The quality of the image is never going to alter without your permission. Like other plugins, it also features automatic optimization with an option to stop it whenever you wish to.

#4. Kraken WordPress Optimizer

Kraken Image OptimizerKraken is a powerful WordPress image optimizer plugin which reduces image size to approx 80%. You also need not worry about the quality of your image as it assures you the least possible reduction in quality. Therefore you don't have to compromise quality wise for the sake of decreased image or file size.

The process of optimization is carried out by powerful Krakens server in blazingly fast speed and you need not to utilize your servers in the process. This, in turn, results in saving your operating cost and makes your site loading faster.

It helps in dramatically increasing the load times of your sites in mobile and tablet devices also because more and more of users are nowadays using these devices for accessing the sites. Kraken is ultra fast and robust software which uses best in the class algorithm. You can trust and rely on its capabilities worry free.

#5. Short pixel

Short Pixel Image OptimizerShort pixel is one of the most widely used image optimizer plugins for WordPress. The setup process of the smart pixel is also very easy. You just need to visit their visit and sign up there after that you will get your ID and password on your registered email.

The plan ranges free to premium paid version so one can choose accordingly. They offer the optimization of images via an API. You will get an option to choose the level of compression which ranges from lossy to loosless and glossy. It allows you to compress up to 50 files at once with a really fast compressing speed. You can use Smart pixel plugin to optimize all you WordPress images with just a click of a button.

These above-mentioned plugins are free and best for WordPress image optimization. You can use any of the above for decreasing the load time and increase search rank of websites so that it can get a lot of visits. But if you are short of time or have less knowledge about plugins then you can take help of an SEO Company.

Author Bio. :- James Tredwell is a Technical SEO at Hopinfirst.com who works with unique problems and advanced search situations. He helps clients improve organic traffic through a deep understanding of Google’s algorithm and Web technology.

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7 Skills You Should Develop Prior to Starting a Business

7 Skills You Should Develop Prior to Starting a Business

With high motivation and drive to pursue your business idea, you are well and truly on the right track to starting your new business. However, without developing essential business skills, your thirst to immediately initiate your business may lead you closer to failing then succeeding. Maintaining and improving on key proficiencies will allow you to grow your business at a faster rate, as well as allowing its viability and sustainability. Mere passion is not nearly enough to maintain a competitive edge ahead of rivals within your industry, especially in an increasingly aggressive competitive landscape. Here are 7 integral skills that you should develop prior to starting a business.

  • Financial

An integral skill that you will need to develop is understanding the key measures of profitability and sales growth. Ensure to create a business plan prior to the start of your business. Showing your positive annual forecasts and feasibility of your business will ease your ability to attain business loans. Formulating financial statements and accounting budgets will also allow you to evaluate profit achievements and check whether you are meeting your set targets and objectives. By evaluating the financial data, where it be annually, monthly or even daily, you will be able to properly budget and invest in areas that are required for you to boost your business’ growth. Your financial reports will stand as proof to partners and stakeholders that your business is increasing in profit and is a sustainable business to invest in and partner with.

  • Employee wellness

As a manager in your organization, it is important that you have a solid understanding on how to effectively manage your employees. You must ensure that you are able to maintain employee satisfaction to reduce turnover rates, absenteeism and increase productivity in the short and long term. This can be achieved by focusing on promoting a healthy work environment for your employees to thrive in. Encourage health practices through group sport and physical fitness sessions that will also be able to foster teamwork and collaborative work effort. Promote healthy eating by providing healthy food options such as installing a healthy convenience store or Healthy Vending Machine within your work office. It is highly integral to encourage a supportive social environment by promoting inclusivity and diversity and stressing the negative impacts of workplace bullying and degrading work environments.

  • Technical knowledge

Being tech savvy is a fundamental skill to attain prior to starting your business. You will require technical skills to record financial and inventory data into software, programs, and spreadsheets to manage your business spending. It is integral to understand the formatting of website development programs to attain a greater reach to consumers outside of your geographical office location as well as to allow for e-commerce consumers. Through high proficiencies in social media, you will be able to reach out to your consumer base through various marketing platforms and better adapt to changing digital marketing trends. By taking advantage of emerging technological trends and opportunities that arise, you can capitalize the technology to improve your business’ operational processes, marketing and even core product or service. Through your technological knowledge, analyze what areas of your business are driving business growth and which target market is your business attracting by measuring digital marketing metrics.

  • Leadership

Influencing and empowering your employees is a quality that is essential to starting up your own business. Leadership is a quality that encourages innovation and creativity from employees that can be used for the business. Effective leadership also improves employee morale which will increase the overall productivity of the business. Develop a clear company vision, set goals and develop a pathway for your employees to be inspired to follow. Become a guide, mentor and role model to align your employee’s passion and motivations to your own.

  • Organisational/management

One of the most integral skills to develop prior to establishing a business is organizational skills. To effectively schedule, manage and be time-efficient, a high use of organizational skills is required. Organisation is needed for planning what goals should be pursued and which objectives should be met. This also accounts for tactical level plans such as the attendance of meetings and coordinating with suppliers and other stakeholders. Organisation is essential when involving the scheduling of tasks for your employees, focusing to avoid under or overworking your staff.

  • Communication

Ensure you are continuously communicating the organizational goals to your staff and stakeholders in a clear way. Allow for the opportunity for feedback and ideas, enabling a 2-way flow of communication to foster discussion and creativity in problem-solving. Maintain a positive and supportive interaction with stakeholders and well as develop networking skills for external connections. Developing high communication skills will enable you to confidently pitch ideas to partners, stakeholders and the public to showcase the passion of your business and knowledge on is the purpose, aiming to confidently show progression in your business. With effective communication, you will be able to cultivate loyal employees and capitalize on their innovative ideas and charm customers and suppliers to remain with the brand.

  • Learning and development

A skill that is often neglected but is highly critical for rapid business growth ongoing learning and development. Seeking to improve and educate your skills and knowledge on your product will assist you to develop a better product or efficient business processes. Embrace a mentality to strive for improvement and not be complacent with how your business is currently. Always be willing to innovate and explore new opportunities and trends within your industry.

No matter the purpose of your business, aiming for profitability will only be achieved through your initial drive and development of skills to boost your business growth. Which key skills do you think are essential to developing, prior to starting a business?

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Wix VS WordPress

WIX VS WORDPRESS: Opt the best one for your website!

The website plays an important role to boost your business performance. Creating a website has never been a burden. If you create a website, it will take time, money and so on. Therefore, you need to spend your budget and time in a right way.

Are you planning to decide between Wix vs WordPress? Both content management platforms are wonderful. But, to select the perfect one is your choice. In this blog, we will compare the Wix and WordPress and mark the pros and cons.

Let's take a look at the comparison of two platforms.

1. Expenditure to build a website:

The main factor which comes into your mind while creating a website is the cost of a website. The total cost of a website will completely depend on your necessity.

Wix:

Wix is a free content management platform which offers basic website constructor for free. But, you cannot customize your domain name for your website so, the address will be username.wix.com.

The basic plan of Wix does not offer any advanced functionality. To add some additional features, you need to upgrade your basic plan to the premium plan. According to bandwidth, you can select the perfect plan for monthly or yearly. If you want e-commerce store, then you will have to pay additional charges for your store.

WordPress:

 WordPress is free for anyone. The main advantage of WordPress is that you need your own domain name and hosting. There are many hosting providers available in the market, you can choose anyone according to your budget. If you choose Bluehost, then it will cost you $2.75 per month and also includes the free custom domain.

According to WordPress themes or premium plugins, your website can increase but if you select free plugins then you can save more money. So, there many plans available which WordPress provides. According to your need, you can select any plan and you are free to use your WordPress websites in any way.

2.Websites Plugins:

As we know, plugins are the third party extensions which we can use with our website to add more functionality. In wix, we call it apps and in WordPress, we call it plugins.

Wix:

Talking about Wix, it comes with nearly 150+ apps that you can add to your website to increase the performance of your website. Through this app, you can add new emailing list, gallery, comment features and so on. Wix provides both free and premium apps.

WordPress:

There are almost 50,000+ free plugins available on the WordPress official website. For using premium plugins, you can go through the third-party websites. But, by using free plugins, you can also build a membership, creating a form, new email list, for security purpose and so on.

3. For Online business:

Selling products online is an important feature for creating a website.

Wix:

If you choose wix then you will have to pay some amount as Wix offers paid plans to run e-commerce store. With a basic plan, you cannot run your website with e-commerce development platform, you should update it with a paid plan. It allows limited payment gateway for your e-commerce store.

WordPress:

If we choose WordPress for your e-commerce store, then it becomes easy to create your online store. There any many platforms available which you can use for your WordPress website such as Woocommerce, Magento and so on. But, Woocommerce is the perfect platform for your WordPress website to create an online store.

WordPress provides many plugins to sell your product, subscription and more.

4. Easy to use:

If you do not have much time to learn new things then you can go for any platform Wix or WordPress as both offer flexibility to create a website without having programming language knowledge.

Wix:

Wix is easy to use to create your own websites. It offers a drag and drop interface where you can insert in your website and start editing. You can easily rearrange all the things on your website.

WordPress:

WordPress does not offer any built-in environment to edit any content. For this, you need to use a visual editor to write your content. And to customize your theme, there is a theme customizer. There are navigation menus, visual editor, etc also present in the WordPress platform. To get the full control on your website, you need to learn these fields.

Conclusion:

After reading all the above points carefully, you would be able to know which platform is better Wix or WordPress.

WordPress is much higher-ranking to Wix for creating a website. Although Wix is also easy to use for creating a website but to use the more functionality in your website and to make it more attractive, WordPress is better.

We hope this blog is helpful for you to compare Wix and WordPress and to learn about what WordPress and Wix offer.

If you choose a perfect platform, then you can save your money and generate more leads to increase your revenue and growth of your business.

Author Bio:

Tom Hardy is a renowned WordPress developer at  Sparx IT Solutions: PSD to WordPress Conversion Company and keeps on searching the innovative ways to improve the speed of websites. He also likes to share the researched knowledge with the audience through engaging blogs.   

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