Web Design Trends to Watch in 2018Arun Goyal
Needless to say, 2017 had been quite eventful in terms of technology and left the doors open for the new technologies which make the mark in this year. Now, since 2018 is about to embark, you can just witness a tremendous of competition existing out there be it in mobile or web. So, if you are not updated, the probability of losing your consumers undeniably augments.
Here we will be talking about the websites because most of the businesses heavily rely on them for capturing the user base. In such a scenario, businesses are left with only two options – intact the website according to the trends or sit back with the orthodox strategies and fundamentals for governing their business chronicles.
The moment has finally arrived to revamp your website in a way users love. Spare out some time from your busy work roster and plunge into crafting the exploding website, with the top trends listed below.
Vibrant and sparkling colors
Well, the concept of mixing and matching the colors is endowed by the year 2018. Website designers can use the vibrant, sparkling and bright combination of unique color schemes. Reason being – users love it and they are pretty much eye-catchy as well.
Despite using the safe and elegant colors, the designers can use the enlarged images, attractive buttons and clickable images. In 2018, the business can plan something that doesn’t match the suite and strive for imparting a humongous and inimitable experience to the users.
Therefore, the designers can think about adding some ignited colors for encouraging the users and to keep them tailored for a long time.
Illustrations will add essence
Adding custom illustration plays a great role in adding substantiality to your websites. They contribute simplicity to your websites in a much bigger way when compared with the high-quality images and pictures.
For instance, Shopify uses highly creative illustrations for showcasing its core business ideation and concerns. Other than illustrations, you can also go for adding attractive GIFs, SVG’s etc. for making your website even more bolstered.
Just remember while adding the aforementioned key pointers, step aside and view it from the perspective of users. A cozy website with too many elements can be abandoned by the users, thus process with a complete brainstorming and verified planning.
Switch to mobile
It is very important to make sure that your website fits the mobile version without any operational, functional or display bugs. Owing to the current scenario, 40% of the website traffic is being generated from smartphones thus you cannot miss out on having the mobile version of your website.
People are nowadays addicted to mobile apps, and in order to earn impressive results, make sure that your website loads quite faster over the mobile. AMP (Accelerated Mobile Pages) can be used by the designers and mobile app developers for making the loading time quite faster. It helps to trim down the code and the media files at the time your website is being opened in the mobile phones.
Therefore, in case you are looking for a bigger and huge traffic from both the mobile and web-version, AMP is the one to keep an eye on.
Videos will fetch the users
Instead of writing elongated text on the websites, business and the designers can use videos for making the users stay on the websites. Using and integrating the videos on the website is certainly not a new trend, but in the year 2018, we can view it taking a major shape.
For delivering the complex business operations, videos can come as a major rescue. They propel the users to see your offerings and the value they are attuned to.
Asymmetry and typographies will dominate
Simply you can use the zigzag rows of words and phrases that go exactly with your sparkling colors, remember we discussed it in very first point. Isn’t great to display words in white with the bigger typography and in a different shape on your black colored designed website. Well, it sounds quite amused and awesome.
You can use broad letter words for emphasizing your brand core value plus it will also help you to stand tall among your competitors. In 2018, for sure the concept of asymmetry accompanied big and bold written texts will fetch a massive momentum, as they not only fits to mobile but also adds an extra attraction to your overall website.
Concept of flat design will bloom
It helps your website to look clean and fresh. The concept of flat design is not new but when it is modified with the bold texts, asymmetry and bright colors, it becomes quite capable of attracting a vast user base.
Therefore, it turns out to be a perfect choice for remodeling the website and in case you are getting ready to serve your clients with something really extraordinary.
AI will continue to dominate
AI had made a clear-cut way in the mainstream of businesses with the help of Chatbots. If you are not aware of the term, it is an AI-powered interface that interacts with your clients 24/7 in a very flexible and interactive way.
Well, AI contributes a lot to make your website design advanced and still, there are more inventions to be commenced by the AI on the surface.
Now, since 2018 is around the corner, it’s the right time to get your websites on heels for capturing a user base. These trends have already embarked into the current landscape and are continuously replacing the traditional concepts of website development.
Hence, plan your strategy based on the above designing trends and deliver your users something innovative and magnificent this year, while showcasing your services and products with a really captivating approach.