Most of your customers bounce back from your website because of its reduced load speed? I trust you were also close to some sites due to some issues. I was. That is the reason I incorporated an extreme list of things you have to think about image optimization. It will be long, but I trust you will think that its value is perusing. Moreover, for the work, I suggest hire  a wordpress designer.

Image Optimization Benefits 

Image optimization for your website comes with numerous benefits some of them are 

  • It pumps up the website loading speed.
  • It helps your website image rank better in search results
  • It will improve page indexing speed
  • It will take less space on your server

Save Image in the Following Format 

After the creation of an image for your website using different image creation tools, You have to save an image using different file formats. The most common format used for photo saving is JPEGs and PNGs. Both are having their advantages as if you choose JPEGs, then it is best to show complex color photographs, and its image quality is also high. Moreover, if your website has icons ten, it must be in png format.

Image Must be Responsive

The image of your website must be responsive so that it can be easily open on any device. This can be quickly done using HTML attributes like srcset, sizes, and media. These attributes allow you to optimize image according to the device and improve the overall performance for the device

Below is code which shows image is not responsive 

<img src=”/img/blog/responsive-images.png” alt=”responsive images”>

Now adding the responsive attributes in your code, it must be like 

img sizes=”(min-width: 1200px) 730w,

            (max-width: 1199px) 610w,

            (max-width: 380px) 350w”

     srcset=”/img/blog/responsive-images-lg.png 730w,

             /img/blog/responsive-images-md.png 610w,

             /img/blog/responsive-images-sm.png 350w”

     src=”/img/blog/reponsive-images.png”

     alt=”responsive images”>

Scalable Vector Graphics

Scalable Vector Graphics (SVG) enables vector graphics to be shown in the program. They are regularly utilized for company logos, for example, the KeyCDN logo you see at the top of this site. SVG documents have an exceptionally tiny record size, can be scaled losslessly without expanding the document size, and can be animated or changed with JavaScript. Another favorable position of SVG pictures is that Brotli or Gzip can compact them.

When you use SVGs you can incorporate them like you would like some other picture, for example:

<img src=”/img/blog/example.svg”>

However, this can get somewhat trickier on the off chance that you are utilizing a substance the executive's framework like WordPress, as this kind of record isn't allowed for security reasons.

Image Scaling 

When you start working with images, Start for the baseline is essential, and this is the part where image scaling is significant. A large portion of you have most likely observed the accompanying Google PageSpeed Insights optimization recommendation at some moment that running a speed test:

By compacting and changing the size of … you can spare 14.2 KB (54%).

This suggestion alludes to your images being scaled down from the first measurements, either through CSS or an HTML attribute. For instance, this would happen if a picture being served has a different width of 1460 pixels but is being served at 730 pixels to fit in the compartment that it has been set in. This can be an issue in a ton of content management systems, for example, WordPress or Magento, because subject designers will, in general, scale images down in responsive themes utilizing CSS.

It is usually suggested that you upload images at scale. This implies trimming images before being uploaded, which will spare assets and, furthermore, will keep you agreeable with the PageSpeed Insight guidelines. On the other hand, you can upload various resolutions of your images and serve the right resolution for the right gadget.

Use of Image CDN

Image CDN is the best way to speed up the delivery of the image of your website. This is because it decreases the latency of the user by saving the image on the user network. Images CDN also allows individual control over the protection of your image and also hotlink protection.

Compress image 

Image compression is essential because it removes unwanted data from the image, such as additional color, location, and many more things that are not important for your website. There are several tools on the web which you can use for image compression. some of them are mentioned below

Best Online Tools for Image Compression 

  • TinyPNG 
  • Optimizilla 
  • Compressor 
  • ImageOptim 
  • ImageSmaller 
  • Kraken 
  • JPEG.io 

Author Bio: 
Sunny Chawla is a Hiring Director at Alliance International – an IT Recruitment Agency. He specializes in hire expert wordpress developer, staffing, HR services, and Careers advice service for overseas and international businesses.

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