Tag - Internet marketing

Use Articles as an Internet Marketing Tool

Among the strategies of online marketing, is the new age trend of publishing articles on the product. It strikes the major section of population that daily goes online either for work or enjoyment. When you submit the articles at correct places, people come across them and read about the product you wish to promote. Simply free approach to marketing. Continue to understand how it works.

1. Using articles as the tool for establishing authority

An authoritarian position (in terms of knowledge about the product or service) among readers lets you take a big bite. Writing several articles on the same topic helps in building trust among the customers. With time people tend to realize your importance and then opt for reading your articles. It is this time when you can start the vigil of promotion.

The articles should always be centered about the product or the service being offered by you. This technique is referred as “pre-sell”. You should only give a sneak-peak of your product or service, just enough to lure the customers to learn more. The information must be valuable and at the same time must keep the product in shade. Moreover, you may wish to write more articles other than just about your product or services. In that case, try writing articles on attributes related to your product. For example, if your product deals with tennis, then write articles about tennis balls or techniques of improving tennis skills. Do not write any abstract article unrelated to your product.

2. Writing articles as a tool for creating products or services

This one lets you develop a product or service facility online with the help of articles. In case you have no idea of the answer to the question” what to start online?”, revert to where your knowledge is rooted, what are the things associated with your education or your previous job, what interests you, what was the last interesting event you attended, and so on. There is nothing better than creating a product or service centered about your hobby or interest. This renders your work a fun experience. Once you get all the answers, write articles about them and then choose the best out of them. Now, submit the selected articles to article directories and find the one which becomes most popular. Create your product or service based on that popular article.

3. Writing articles as the tool for driving traffic to your website

You should use articles as guide flags that divert traffic. For net traffic diversion you need to submit articles to what are called as ‘article directories’. When you submit, add your brief details in the resource box and provide a link to your website. When the users read your article, they can directly click on the link provided by you and reach your website. This way they can explore your website, join the list or buy any product. As the article directories are mostly ranked high by the search engines, mentioning your link there, might be beneficial otherwise.

4. Using state-of-art technology for writing your articles

This is an optimized solution for cut-throat online marketing competition, for people promoting services like travel agencies and different cuisines. Make use of portability; grab a laptop or a net book. Capture your ideas on the go; write articles while travelling, update readers with the live knowledge and bag recommendation.

5. Getting a ghost writer to write articles for you

After great success of articles every promoter wanted to use them somehow. But probably everyone cannot write articles, but still want to make use of them as marketing tool. For you one of the options is hiring a ghost writer. These writers write article for you which you can use as marketing tools claiming them as your own. You can find such writers easily on web. Secondly, you can get private label right (PLR) articles. Written by ghost writers only, these articles are simultaneously distributed to a number of people via paid membership or given away for free by some websites for just joining them or buying a product. The quality of the article depends upon the amount you pay for it. As the PLR articles are not unique, you need to change them a bit before submission.

After above chapter a hence proved condition is, articles are great marketing tools. You can easily promote your product or service and earn by simply writing articles about your product or related attributes. With few tips in mind, articles are effective medium of online marketing.

About the author: Margaret is a blogger by profession. She loves writing on autos and technology. Beside this she is fond of books. She recently bought a  sports car. These days she is busy in writing an article on world s most expensive.


Can You Achieve Online Success Today?

Online success is sometimes thought of as going to Las Vegas and pulling on the one-armed bandit. Look guys, with all due respect, building a strong online business requires effort, patience, testing, testing and more testing to formulate just the right equation that will lead to online success. Online success is not simply being #1 in Google or Yahoo for a key phrase. Online success involves engaging your audience and ensuring that they have a successful experience with your Web Properties so that ultimately they purchase your product or service. Online success is easy; it just requires following a plan as web developers don’t just sell web designs – they sell plans.

Online success is becoming more prevalent, even though only a fraction of the world’s population knows how to achieve this kind of goal. The best thing is, billions of people are on the ‘net as a potential customer database for you, and barely anyone has tapped into this goldmine, so you can easily become one of the work at home business success stories if you follow some sensible guidelines.

As an example of online success ,remember when MySQL was blazingly fast and cared little for SQL standards? When MySQL regarded a view as something nice from your window and a trigger was treated as a weaponry component? Remember, its the content that drives online success and the income, not the technology.As an example two people who have 100 hours each to spare, if they do not get what they are looking for, they will immediately go to the next site without wasting their time. So please remember you must make sure that they get instantly what they are looking for or bye bye to your site and onto the next one and no online success for you !

Remember,when trying to achieve online success that you are dealing with real people on the other end of your modem. Being polite and respectful is not only common sense, it is absolutely obligatory for a productive and supportive online environment. Also remember,to achieve online success promoting your site online takes a lot more than just simple word of mouth, it also takes time and effort. You can’t be an online success by simply using someone elses work, you definitely have to create your own. It is also wise when trying to achieve online success to use the dot com extension not dot tv or dot org ,as most people will remember mywebsite dot com not mywebsite dot org. Visitors are looking for information on your website that will convince them that you can do what they need done as they read and scan your website they get more and more don’t they ? Eureka you are now on your way to achieving all the online success you could wish for.

Essentially a website is to share what we’ve learned with others,or viewed another way it is a marketing support website where you can come to find answers and ideas and know that you will find nothing but the truth there. If i can through my articles help you achieve the level of online success that you desire, then i will be truly happy.Web based, downloadable and interactive self-paced training programs are widely available as aides to help you achieve online success which include off the shelf commercial and government training courses.My articles are primarily designed to take you step by step through my own trials and tribulations of achieving online success so that you do not have to reinvent the wheel yourself. Anyone attempting to do so i assure you will spend a lot more time in obtaining online success than it takes to read my series of articles, which contain solid gold filled information to save you making the same mistakes i did.

Search engines love unique, quality, fresh articles therefore to achieve online success you can increase your site ranking and traffic in no time with top quality content.Search engine optimization is akin to this as it’s making sure that the numbers you select are more likely to win than purchasing a set of numbers at random. Search engine spiders also known as bots crawl different sites to find out if they are meeting all search engine requirements or not. Based on this websites are then given rankings by search engines.Search engine optimization is the most cost effective technique to generate qualified and targeted traffic to your web site. Seo is also the most commonly used online marketing channel to achieve online success when promoting products and services online.

Search engines and directories provide the first step in the online communications link as search engine results are the bridge between potential consumers and your Web site. Search engines come and go, their methods for rankings change and constant new tools and methods emerge almost daily.Therefore keeping up with these constant changes can be a daunting and inefficient way for a business owner or a marketing executive to spend their time. However search engines are crucial to your business and online success, because people come to the Internet looking for information on specific topics and they will find this information by typing in specific keywords in the search engines. Searching services look for content when indexing pages to establish if the site in question offering relevant information that a browser will find useful .

Marketing yourself and your web site should take up about 80% of your time once you establish your web presence. However nothing will sell itself unless you market it properly as marketing is all about perception.Therefore one of the key components of your online sales process is your salesletter. But for many new online business owners the salesletter remains a mystery. Web design is just a small part in the scheme of designing your online success.

However i can through my articles and blog only help people who are committed to their success, willing to work, to work hard devoting their whole personality to their success, and their desire to succeed is the true and only Master they listen to. I do not promise miracles, no thousands in three days but getting the right information at the right time is crucial to the success of your online business. How else will you know what possible opportunities are around the corner or how you are going to keep ahead of the competition ?

You can find Internet marketing advice in many places but how much of it can you really trust ? At best, the average person is likely to be overwhelmed by the sheer volume of Internet marketing advice available. Internet marketing advice is a bit like a roundabout where someone starts to promote a certain aspect of it and others get on the bandwagon and regurgitate what was said before them.This is a simple but very effective piece of internet marketing advice for you.Find a person or source of information you trust and stick to it or them like glue !

Many of us have dreamed of becoming a big overnight success havent we ? Heck, many of us have dreamed of becoming any kind of big success no matter how long it takes,but until you take positive action you will never see the magic that is online success begin to happen.So stop making excuses and take positive action in your life Today and achieve real online success.