It's the age of computers. Nothing can escape digitalization, even the ‘human' resources department. As a recruiter, finding the right candidate to fit your job description has always been a challenging journey. But thanks to these trends in recruiting technology, finding the right candidate has become easier with the help of recruitment software:

1. Augmented Writing 

The best way to get the right candidates to apply for your job posting is to write the perfect job ad. But there are a few job descriptions that can scare away potential candidates from applying to your company. Things like suggesting gender, age, or other ethnic-specific traits in a job ad can put off potential candidates. This can be eliminated by using augmented writing software that gathers a vast amount of data from job ad content to pinpoint words that could generate negative responses and helps suggest better alternatives that help you expand your ad reach. 

2. Recruitment Marketing Software

The best job advertisement in the world isn't worth anything unless you can attract the right candidate to it. 

It's a candidate-driven job market — you need to attract the right talent to the organization's website, and make sure they think that your organization is a great place to work.

With the advent of technology, the recruitment management platform is extensively being used by employers to market their companies and highlight their new job listings in a way that they attract quality talent. The platform primarily consists of marketing and distribution of jobs, a content management system that is centered around job listings, and a talent management and engagement tool, and a (Candidate Relationship Management) system.

3. Applicant Tracking Software

More than 50% of recruitment managers find screening candidates to be the hardest part of the recruitment process. An applicant tracking system can help you track the potential employees' recruitment process, right from the first email to the time they get their offer letter. 

An applicant tracking software helps you streamline everything from job advertising to candidate screening to interview management and lets your recruitment team concentrate on other important aspects of hiring, such as interviewing, rather than trying to coordinate interviews with the candidate. 

A good ATS will helps you in find and hire qualified candidates. It integrates with job posting sites to distribute your job ads, screens candidates, prompts recommendations so that you can search, find, and hire candidates quicker and easier.

4. Interview Chatbots

Chatbots are becoming the hottest trend in hiring in the year 2020. 

Now, with the power of NLP (Natural Language Protocol), chatbots have become smarter. NLP accesses and compares tons of data to create a personalized user experience. Chatbots can be used in the first part of the recruitment process to screen applications and ask for the candidate's data and resume. NLP can be used for scheduling face to face interviews. 

5. Diversity Hiring

Another great use of technology in recruitment is for diversity hiring. AI in recruitment is a great help in making diversity hires. Sometimes your recruitment team might have unconscious biases when they are recruiting candidates regarding ethnicity, gender, or location. 

AI can help you sift through resumes to make hires based on the best resume instead of these factors. A few recruitment websites rely on AI on sifting through resumes to find the best potential candidate match for your company without any biases. AI can help make sure you have candidates that include minorities and women as well appropriately.

The most significant advantage of artificial intelligence is that since it removes human biases from the early stages of the recruitment process, you get a handful of candidates who are most well qualified for the job, instead of those that fit into a particular mold. 

All these technological trends help with one purpose: help select the right candidate for your organization. This, of course, also needs proper human intervention from your recruiting team. 

Author Bio: Kelly Barcelos is a progressive digital marketing manager for Jobsoid – Applicant Tracking System. She is responsible for leading the content and social media teams at work. Her expertise and experience in the field of HR enables her to create value-driven content for her readers – both on Jobsoid's blog and other guest blogs where she publishes content regularly.